Hotel Marketing Strategy Self-Assessment
Most hotels have the effort but not the alignment.
This complimentary self-assessment helps you identify exactly what’s holding your marketing back from delivering measurable growth, stronger direct bookings, and a clear commercial roadmap.
Audit your marketing strategy with clarity and commercial focus
dowload complimentary assessment
Where most hotels lose commercial momentum
Lack of strategic alignment
Marketing operates in silos, disconnected from revenue goals.
Over-reliance on OTAs
Quick wins that reduce long-term profitability and brand control.
Inconsistent direction
Teams are active but not aligned, creating noise instead of measurable results.
Even with world-class design, service, and guest experience, many hotels face the same challenges:
Your property already delivers excellence offline, this guide ensures your marketing performs at the same level online.
Your quick audit to refocus your hotel's marketing startegy
Your top 3 marketing misalignments limiting visibility, performance, and direct bookings.
dowload complimentary assessment
Where to focus your marketing team's time and budget to achieve measurable commercial impact.
When to bring in external strategic support vs. what your in-house team can manage internally.
what you’ll uncover:
Because clarity saves more than it costs
After 15 years leading marketing for global hotel groups across New Zealand and the Maldives, I’ve seen one constant truth: marketing without alignment leads to wasted effort.
This self-assessment gives you the structure and visibility to see what’s working, what’s not, and where your next opportunity lies.
Laurean Sahilices, Strategic Marketing Consultant & founder of The Hotel Marketing Lady
download complimentary assessment
