hml

the

free editable guide

Stop guessing. Attract the right guests, not just anyone

Still trying to speak to everyone and ending up booking no one?
If your hotel content feels like it's falling flat, the problem isn’t your platform, it’s your missing guest profile.

Download your free editable guide to define your ideal guest profile, create content that actually converts, and stop wasting time on guesswork.

This free, editable guide will help you:

Get crystal clear on who your ideal guest actually is

 download the GUIDE

Align your messaging with what they care about

Stop wasting time on content that doesn’t convert

The right strategy starts with the right audience.
Download the guide now and take the first step to market smarter, not harder.

Laurean Sahilices

I´m the founder of The Hotel Marketing Lady, with over a decade of experience leading various Marketing teams at some of the largest global hotel groups, across New Zealand and the Maldives.

I help hotels to create clear digital marketing strategies to develop a strong online presence and achieve their commercial goals.

digital marketing | branding

Why This Guide Will Help You?

Because I will show you exactly how to make hotel marketing simpler and develop a more strategic approach, starting from the foundations of defining your ideal guests. Similar to what I´ve already done with some of the largest global hotel groups - and how I do this every day! So get ready to get my proven formula...