actionable insights
Actionable recommendations that strengthen visibility, optimize spend, and position your brand for direct revenue growth.
srtategic perspective
A senior-level view of where your marketing is misaligned with your hotel’s revenue objectives and how to realign it for measurable results.
expert guidance
Guidance shaped by 15+ years leading marketing for global hotel brands, tailored to the realities of independent hotels and luxury resorts.
What you'll gain from this session
You’re already running a great hotel, but your marketing should perform at the same level.
If your team feels busy but results aren’t consistent, is because marketing is not about doing more. t’s about focusing on what moves the needle with clarity, structure, and precision.
This is not a sales pitch.
It’s a focused conversation to diagnose what’s limiting your marketing performance and define the path toward sustainable commercial growth.
Clarity, strategy, and the experience to connect it all.
After 15 years leading marketing for global hotel groups across New Zealand and the Maldives, I help boutique hotels and luxury resorts bring clarity and structure to their marketing.
From the pressure of pre-openings, the complexity of rebrands, and the challenge of aligning marketing with measurable results, I know how to connect all the dots to turn online visibility into more direct bookings.
This complimentary clarity call gives you a glimpse into what clarity feels like and my strategic approach.
This clarity call gives you a glimpse of how structured, data-driven marketing can simplify your decisions and drive more direct bookings.
Laurean Sahilices, Strategic Marketing Consultant & founder of The Hotel Marketing Lady
BOOK a complimentary call
Trusted by some of the largest hotel groups worldwide
Mark your calendar
If you don’t see a time that suits your schedule, simply reach out with your preferred time and timezone, we’ll find a slot that works best for both of us.
Laurean is a very talented and passionate marketer, with great ideas and a great energy. The successful commercial launch of both Resorts could not have happened without her, and both Hotels became the marketing brand flagship thanks to her support.
— Christophe, cluster DOSM,
Pullman & Mercure maldives
What Some DOSM are Saying
Laurean was asked to manage our countries 4 websites. What followed was a graphical improvement, strong inbound marketing work to lift our sites on search results. The difference and uniqueness of her point of view was a key element. She gave our hotel sites the necessary cut to move into the future and drive more online sales.
— Franck, Area dosom,
IHG new zealand
What Some DOSM are Saying
I had the opportunity to work with Laurean in the Maldives and she was absolutely involved on her sales mission, she was an extremely dedicated person and professional.
— Oreste, resort manager
MERCURE MALDIVES
What Some DOSM are Saying
Laurean has a grasp of all things digital and an appetite for knowledge and experimenting with new techniques. I learnt a lot from her to help me with my current role.
— aaron, ihg field marketing manager,
Australasia & pacific region
What Some DOSM are Saying
This is for you if:
It's not for you if...
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You’re leading a hotel or resort and want marketing that performs as well as your operations.
You need clarity, direction, and structure, not another list of tactics.
You value experience, data, and measurable commercial results.
You’re looking for a one-off campaign or social media management.
You’re not ready to invest time and action into a long-term strategy.
You’re looking for overnight success